{"id":8711,"date":"2025-06-06T18:00:26","date_gmt":"2025-06-06T09:00:26","guid":{"rendered":"https:\/\/www.mchs.co.jp\/dm_column\/?p=8711"},"modified":"2025-08-27T17:00:10","modified_gmt":"2025-08-27T08:00:10","slug":"cookieless","status":"publish","type":"post","link":"https:\/\/www.mchs.co.jp\/dm_column\/cookieless\/","title":{"rendered":"\u30102025\u5e74\u6700\u65b0\u3011\u30af\u30c3\u30ad\u30fc\u30ec\u30b9\u3068\u306f\uff1f\u30a6\u30a7\u30d6\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306b\u304a\u3051\u308b\u5bfe\u7b56\u3068\u306f"},"content":{"rendered":"<div id=\"toc_container\" class=\"no_bullets\"><p class=\"toc_title\">\u76ee\u6b21<\/p><ul class=\"toc_list\"><li><a href=\"#i\">\u30af\u30c3\u30ad\u30fc\u30ec\u30b9\u3068\u306f<\/a><\/li><li><a href=\"#i-2\">\u30af\u30c3\u30ad\u30fc\u30ec\u30b9\u304c\u6ce8\u76ee\u3055\u308c\u308b\u6642\u4ee3\u80cc\u666f<\/a><\/li><li><a href=\"#i-3\">\u30af\u30c3\u30ad\u30fc\u30ec\u30b9\u304c\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306b\u4e0e\u3048\u308b\u5f71\u97ff<\/a><\/li><li><a href=\"#i-4\">\u30af\u30c3\u30ad\u30fc\u30ec\u30b9\u306b\u5411\u3051\u3066\u5b9f\u65bd\u3059\u308b\u3079\u304d\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u65bd\u7b56<\/a><\/li><li><a href=\"#i-5\">\u30af\u30c3\u30ad\u30fc\u30ec\u30b9\u5bfe\u7b56\u306f\u3044\u3064\u304b\u3089\u59cb\u3081\u308b\u3079\u304d\uff1f<\/a><\/li><li><a href=\"#i-6\">\u307e\u3068\u3081<\/a><\/li><\/ul><\/div>\n<h2><span id=\"i\">\u30af\u30c3\u30ad\u30fc\u30ec\u30b9\u3068\u306f<\/span><\/h2>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-8713\" src=\"https:\/\/www.mchs.co.jp\/dm_column\/wp-content\/uploads\/2024\/09\/shutterstock_2488364657.jpg\" alt=\"\" width=\"1000\" height=\"348\" srcset=\"https:\/\/www.mchs.co.jp\/dm_column\/wp-content\/uploads\/2024\/09\/shutterstock_2488364657.jpg 1000w, https:\/\/www.mchs.co.jp\/dm_column\/wp-content\/uploads\/2024\/09\/shutterstock_2488364657-300x104.jpg 300w, https:\/\/www.mchs.co.jp\/dm_column\/wp-content\/uploads\/2024\/09\/shutterstock_2488364657-768x267.jpg 768w\" sizes=\"(max-width: 1000px) 100vw, 1000px\" 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href=\"#toc_container\">\u76ee\u6b21\u3078<\/a><\/p>\n<h2><span id=\"i-2\">\u30af\u30c3\u30ad\u30fc\u30ec\u30b9\u304c\u6ce8\u76ee\u3055\u308c\u308b\u6642\u4ee3\u80cc\u666f<\/span><\/h2>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-8714\" src=\"https:\/\/www.mchs.co.jp\/dm_column\/wp-content\/uploads\/2024\/09\/scott-graham-5fNmWej4tAA-unsplash-3-scaled.jpg\" alt=\"\" width=\"2560\" height=\"1709\" srcset=\"https:\/\/www.mchs.co.jp\/dm_column\/wp-content\/uploads\/2024\/09\/scott-graham-5fNmWej4tAA-unsplash-3-scaled.jpg 2560w, https:\/\/www.mchs.co.jp\/dm_column\/wp-content\/uploads\/2024\/09\/scott-graham-5fNmWej4tAA-unsplash-3-300x200.jpg 300w, https:\/\/www.mchs.co.jp\/dm_column\/wp-content\/uploads\/2024\/09\/scott-graham-5fNmWej4tAA-unsplash-3-1024x683.jpg 1024w, https:\/\/www.mchs.co.jp\/dm_column\/wp-content\/uploads\/2024\/09\/scott-graham-5fNmWej4tAA-unsplash-3-768x513.jpg 768w, 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\/>\n\u30fb\u30e6\u30fc\u30b6\u30fc\u306e\u4e0d\u5feb\u611f\u304c\u9ad8\u307e\u3063\u3066\u3044\u308b<\/p>\n<p>\u4ee5\u4e0b\u3001\u305d\u308c\u305e\u308c\u8a73\u3057\u304f\u89e3\u8aac\u3057\u307e\u3059\u3002<\/p>\n<h3>\u6cd5\u5f8b\u306b\u3088\u308b\u898f\u5236\u304c\u5f37\u5316\u3055\u308c\u3066\u3044\u308b<\/h3>\n<p>\u30af\u30c3\u30ad\u30fc\u30ec\u30b9\u304c\u6ce8\u76ee\u3055\u308c\u308b\u5927\u304d\u306a\u8981\u56e0\u306e\u3072\u3068\u3064\u306b\u3001\u6cd5\u5f8b\u306b\u3088\u308b\u898f\u5236\u306e\u5f37\u5316\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n<p>\u6628\u4eca\u3001\u500b\u4eba\u60c5\u5831\u4fdd\u8b77\u3084\u30d7\u30e9\u30a4\u30d0\u30b7\u30fc\u4fdd\u8b77\u306e\u89b3\u70b9\u304b\u3089\u3001<span style=\"color: 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href=\"https:\/\/www.mchs.co.jp\/dm_column\/what-is-retail-media\/\">\u30ea\u30c6\u30fc\u30eb\u30e1\u30c7\u30a3\u30a2\u3068\u306f\uff1f<\/a><\/span><\/p>\n<h3>\u30d6\u30e9\u30a6\u30b6\u304c\u81ea\u4e3b\u898f\u5236\u3092\u9032\u3081\u3066\u3044\u308b<\/h3>\n<p>\u6cd5\u5f8b\u306b\u3088\u308b\u898f\u5236\u306b\u52a0\u3048\u3066\u3001\u4e3b\u8981\u306a\u30a6\u30a7\u30d6\u30d6\u30e9\u30a6\u30b6\u81ea\u4f53\u3082\u30b5\u30fc\u30c9\u30d1\u30fc\u30c6\u30a3\u30af\u30c3\u30ad\u30fc\u306e\u5229\u7528\u3092\u5236\u9650\u3059\u308b\u52d5\u304d\u3092\u898b\u305b\u3066\u3044\u307e\u3059\u3002<\/p>\n<p>\u3068\u304f\u306b\u5f71\u97ff\u304c\u5927\u304d\u3044\u306e\u306f\u3001\u30d6\u30e9\u30a6\u30b6\u30b7\u30a7\u30a2\u306e\u9ad8\u3044Google\u306eChrome\u3067\u3059\u3002Google\u306f2023\u5e74\u304b\u3089\u30b5\u30fc\u30c9\u30d1\u30fc\u30c6\u30a3\u30af\u30c3\u30ad\u30fc\u306e\u5229\u7528\u3092\u6bb5\u968e\u7684\u306b\u5ec3\u6b62\u3059\u308b\u8a08\u753b\u3092\u767a\u8868\u3057\u3066\u3044\u307e\u3059\u3002<\/p>\n<p>\u307e\u305f\u3001Apple\u306eSafari\u306f\u3059\u3067\u306b\u30b5\u30fc\u30c9\u30d1\u30fc\u30c6\u30a3\u30af\u30c3\u30ad\u30fc\u3092\u5168\u9762\u7684\u306b\u5ec3\u6b62\u3057\u3066\u304a\u308a\u3001Mozilla\u306eFirefox\u3082\u540c\u69d8\u306e\u5bfe\u5fdc\u3092\u9032\u3081\u3066\u3044\u308b\u306e\u304c\u73fe\u72b6\u3067\u3059\u3002<\/p>\n<p>\u305d\u306e\u305f\u3081\u4f01\u696d\u306f\u3001\u3053\u308c\u307e\u3067\u306e<span 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style=\"color: #ff0000;\">\u30b5\u30fc\u30c9\u30d1\u30fc\u30c6\u30a3\u30af\u30c3\u30ad\u30fc\u3092\u5229\u7528\u3057\u305f\u30ea\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u5e83\u544a<\/span>\u3067\u3059\u3002\u3042\u308b\u30b5\u30a4\u30c8\u3067\u95b2\u89a7\u3057\u305f\u5546\u54c1\u306e\u5e83\u544a\u304c\u5225\u306e\u30b5\u30a4\u30c8\u3067\u3082\u8868\u793a\u3055\u308c\u308b\u3053\u3068\u3067\u3001\u300c\u76e3\u8996\u3055\u308c\u3066\u3044\u308b\u300d\u3068\u3044\u3046\u4e0d\u5feb\u611f\u3092\u62b1\u304f\u30e6\u30fc\u30b6\u30fc\u306f\u591a\u304f\u3044\u307e\u3059\u3002<\/p>\n<p>\u307e\u305f\u3001\u81ea\u5206\u306e\u8da3\u5473\u55dc\u597d\u3084\u884c\u52d5\u5c65\u6b74\u304c\u53ce\u96c6\u3055\u308c\u3066\u5e83\u544a\u304c\u8868\u793a\u3055\u308c\u308b\u3053\u3068\u306b\u5bfe\u3057\u3066\u3001\u30d7\u30e9\u30a4\u30d0\u30b7\u30fc\u306e\u4fb5\u5bb3\u3060\u3068\u611f\u3058\u308b\u30e6\u30fc\u30b6\u30fc\u3082\u3044\u308b\u3088\u3046\u3067\u3059\u3002<\/p>\n<p>\u305d\u306e\u305f\u3081\u3001\u30e6\u30fc\u30b6\u30fc\u306e\u30d7\u30e9\u30a4\u30d0\u30b7\u30fc\u3092\u5c0a\u91cd\u3057\u3064\u3064\u3001\u52b9\u679c\u7684\u306a\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3092\u884c\u3046\u65b0\u3057\u3044\u624b\u6cd5\u304c\u6c42\u3081\u3089\u308c\u59cb\u3081\u3066\u3044\u307e\u3059\u3002<\/p>\n<p><a href=\"#toc_container\">\u76ee\u6b21\u3078<\/a><\/p>\n<h2><span id=\"i-3\">\u30af\u30c3\u30ad\u30fc\u30ec\u30b9\u304c\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306b\u4e0e\u3048\u308b\u5f71\u97ff<\/span><\/h2>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-8712\" src=\"https:\/\/www.mchs.co.jp\/dm_column\/wp-content\/uploads\/2024\/09\/shutterstock_2486814287.jpg\" alt=\"\" width=\"1000\" height=\"642\" srcset=\"https:\/\/www.mchs.co.jp\/dm_column\/wp-content\/uploads\/2024\/09\/shutterstock_2486814287.jpg 1000w, https:\/\/www.mchs.co.jp\/dm_column\/wp-content\/uploads\/2024\/09\/shutterstock_2486814287-300x193.jpg 300w, https:\/\/www.mchs.co.jp\/dm_column\/wp-content\/uploads\/2024\/09\/shutterstock_2486814287-768x493.jpg 768w\" sizes=\"(max-width: 1000px) 100vw, 1000px\" \/><\/p>\n<p>\u30af\u30c3\u30ad\u30fc\u30ec\u30b9\u304c\u5b9f\u65bd\u3055\u308c\u308b\u3068\u3001\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306b\u306f\u4ee5\u4e0b\u306e\u5f71\u97ff\u304c\u767a\u751f\u3059\u308b\u3068\u8003\u3048\u3089\u308c\u308b\u3067\u3057\u3087\u3046\u3002<\/p>\n<p>\u30fb\u5e83\u544a\u52b9\u679c\u306e\u8a08\u6e2c\u30fb\u6539\u5584\u304c\u96e3\u3057\u304f\u306a\u308b<br 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style=\"color: 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href=\"#toc_container\">\u76ee\u6b21\u3078<\/a><\/p>\n<h2><span id=\"i-4\">\u30af\u30c3\u30ad\u30fc\u30ec\u30b9\u306b\u5411\u3051\u3066\u5b9f\u65bd\u3059\u308b\u3079\u304d\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u65bd\u7b56<\/span><\/h2>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-8715\" src=\"https:\/\/www.mchs.co.jp\/dm_column\/wp-content\/uploads\/2024\/09\/carlos-muza-hpjSkU2UYSU-unsplash.jpg\" alt=\"\" width=\"2426\" height=\"1728\" srcset=\"https:\/\/www.mchs.co.jp\/dm_column\/wp-content\/uploads\/2024\/09\/carlos-muza-hpjSkU2UYSU-unsplash.jpg 2426w, https:\/\/www.mchs.co.jp\/dm_column\/wp-content\/uploads\/2024\/09\/carlos-muza-hpjSkU2UYSU-unsplash-300x214.jpg 300w, https:\/\/www.mchs.co.jp\/dm_column\/wp-content\/uploads\/2024\/09\/carlos-muza-hpjSkU2UYSU-unsplash-1024x729.jpg 1024w, https:\/\/www.mchs.co.jp\/dm_column\/wp-content\/uploads\/2024\/09\/carlos-muza-hpjSkU2UYSU-unsplash-768x547.jpg 768w, https:\/\/www.mchs.co.jp\/dm_column\/wp-content\/uploads\/2024\/09\/carlos-muza-hpjSkU2UYSU-unsplash-1536x1094.jpg 1536w, https:\/\/www.mchs.co.jp\/dm_column\/wp-content\/uploads\/2024\/09\/carlos-muza-hpjSkU2UYSU-unsplash-2048x1459.jpg 2048w, https:\/\/www.mchs.co.jp\/dm_column\/wp-content\/uploads\/2024\/09\/carlos-muza-hpjSkU2UYSU-unsplash-1568x1117.jpg 1568w\" sizes=\"(max-width: 2426px) 100vw, 2426px\" \/><\/p>\n<p>\u30af\u30c3\u30ad\u30fc\u30ec\u30b9\u306e\u6642\u4ee3\u306b\u5bfe\u6297\u3059\u308b\u305f\u3081\u306b\u5b9f\u65bd\u3059\u308b\u3079\u304d\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u65bd\u7b56\u306f\u3001\u4e3b\u306b\u4ee5\u4e0b\u306e5\u3064\u3067\u3059\u3002<\/p>\n<p>\u30fb\u30d5\u30a1\u30fc\u30b9\u30c8\u30d1\u30fc\u30c6\u30a3\u30af\u30c3\u30ad\u30fc\u3092\u6d3b\u7528\u3059\u308b<br \/>\n\u30fb\u30aa\u30a6\u30f3\u30c9\u30e1\u30c7\u30a3\u30a2\u306e\u96c6\u5ba2\u529b\u3092\u5f37\u5316\u3059\u308b<br \/>\n\u30fbSNS\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306b\u529b\u3092\u5165\u308c\u308b<br \/>\n\u30fb\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3API\u3092\u5c0e\u5165\u3059\u308b<br \/>\n\u30fb\u30b3\u30f3\u30c6\u30ad\u30b9\u30c8\u5e83\u544a\u3092\u5229\u7528\u3059\u308b<\/p>\n<p>\u305d\u308c\u305e\u308c\u8a73\u7d30\u306b\u89e3\u8aac\u3057\u307e\u3059\u3002<\/p>\n<h3>\u30d5\u30a1\u30fc\u30b9\u30c8\u30d1\u30fc\u30c6\u30a3\u30af\u30c3\u30ad\u30fc\u3092\u6d3b\u7528\u3059\u308b<\/h3>\n<p>\u30af\u30c3\u30ad\u30fc\u30ec\u30b9\u306e\u5bfe\u7b56\u306b\u306f\u3001\u30d5\u30a1\u30fc\u30b9\u30c8\u30d1\u30fc\u30c6\u30a3\u30af\u30c3\u30ad\u30fc\u306e\u6d3b\u7528\u304c\u6b20\u304b\u305b\u307e\u305b\u3093\u3002<\/p>\n<p>\u30d5\u30a1\u30fc\u30b9\u30c8\u30d1\u30fc\u30c6\u30a3\u30af\u30c3\u30ad\u30fc\u3068\u306f\u3001\u30e6\u30fc\u30b6\u30fc\u304c\u76f4\u63a5\u8a2a\u554f\u3057\u305f\u30a6\u30a7\u30d6\u30b5\u30a4\u30c8\u306b\u3088\u3063\u3066\u8a2d\u5b9a\u3055\u308c\u308b\u30af\u30c3\u30ad\u30fc\u306e\u3053\u3068\u3067\u3059\u3002\u30e6\u30fc\u30b6\u30fc\u304c\u8a2a\u308c\u305f\u3068\u3042\u308b\u30b5\u30a4\u30c8\u3060\u3051\u304b\u3089\u60c5\u5831\u3092\u53d6\u5f97\u3057\u307e\u3059\u3002<\/p>\n<p>\u30e6\u30fc\u30b6\u30fc\u306e\u610f\u601d\u3068\u95a2\u4fc2\u306a\u304f\u60c5\u5831\u304c\u767a\u4fe1\u3055\u308c\u308b\u30b5\u30fc\u30c9\u30d1\u30fc\u30c6\u30a3\u30af\u30c3\u30ad\u30fc\u306b\u6bd4\u3079\u3066\u3001<strong>\u30d7\u30e9\u30a4\u30d0\u30b7\u30fc\u898f\u5236\u306e\u5f71\u97ff\u3092\u53d7\u3051\u306b\u304f\u3044\u70b9\u304c\u7279\u5fb4<\/strong>\u3067\u3059\u3002<\/p>\n<p>\u30d5\u30a1\u30fc\u30b9\u30c8\u30d1\u30fc\u30c6\u30a3\u30af\u30c3\u30ad\u30fc\u3092\u52b9\u679c\u7684\u306b\u6d3b\u7528\u3059\u308b\u3053\u3068\u3067\u3001\u30e6\u30fc\u30b6\u30fc\u306e\u884c\u52d5\u30c7\u30fc\u30bf\u3092\u53ce\u96c6\u53ef\u80fd\u3067\u3059\u3002<span style=\"color: #ff0000;\">\u30e6\u30fc\u30b6\u30fc\u306e\u95b2\u89a7\u5c65\u6b74\u306b\u57fa\u3065\u3044\u3066\u30ec\u30b3\u30e1\u30f3\u30c7\u30fc\u30b7\u30e7\u30f3\u3092\u8868\u793a\u3057\u305f\u308a\u3001\u30ed\u30b0\u30a4\u30f3\u72b6\u614b\u3092\u7dad\u6301\u3057\u305f\u308a\u3067\u304d\u307e\u3059<\/span>\u3002<\/p>\n<p>\u307e\u305f\u3001\u30d5\u30a1\u30fc\u30b9\u30c8\u30d1\u30fc\u30c6\u30a3\u30af\u30c3\u30ad\u30fc\u3067\u5f97\u305f\u30c7\u30fc\u30bf\u3082\u3001\u6d3b\u7528\u6b21\u7b2c\u3067\u306f\u9867\u5ba2\u30bb\u30b0\u30e1\u30f3\u30c6\u30fc\u30b7\u30e7\u30f3\u3084\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u306e\u7cbe\u5ea6\u5411\u4e0a\u3092\u72d9\u3048\u307e\u3059\u3002\u30b5\u30fc\u30c9\u30d1\u30fc\u30c6\u30a3\u30af\u30c3\u30ad\u30fc\u304c\u5236\u9650\u3055\u308c\u305f\u6642\u4ee3\u3067\u3082\u3001\u52b9\u679c\u7684\u306a\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u306e\u5b9f\u65bd\u304c\u53ef\u80fd\u3067\u3059\u3002<\/p>\n<h3>\u30aa\u30a6\u30f3\u30c9\u30e1\u30c7\u30a3\u30a2\u306e\u96c6\u5ba2\u529b\u3092\u5f37\u5316\u3059\u308b<\/h3>\n<p>\u30aa\u30a6\u30f3\u30c9\u30e1\u30c7\u30a3\u30a2\u306e\u96c6\u5ba2\u529b\u5f37\u5316\u3082\u3001\u30af\u30c3\u30ad\u30fc\u30ec\u30b9\u6642\u4ee3\u306b\u304a\u3044\u3066\u975e\u5e38\u306b\u91cd\u8981\u306a\u65bd\u7b56\u3067\u3059\u3002<\/p>\n<p><span style=\"color: #3366ff;\"><a style=\"color: #3366ff;\" href=\"https:\/\/www.mchs.co.jp\/dm_column\/what-is-content-marketing\/\">\u30b3\u30f3\u30c6\u30f3\u30c4\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0<\/a><\/span>\u3092\u5f37\u5316\u3057\u3066\u30e6\u30fc\u30b6\u30fc\u306b\u3068\u3063\u3066\u4fa1\u5024\u306e\u3042\u308b\u60c5\u5831\u3092\u63d0\u4f9b\u3059\u308b\u3053\u3068\u3067\u3001\u76f4\u63a5\u7684\u306b\u30e6\u30fc\u30b6\u30fc\u3068\u306e\u95a2\u4fc2\u6027\u3092\u7bc9\u3051\u307e\u3059\u3002<span style=\"color: #ff0000;\">\u30b5\u30fc\u30c9\u30d1\u30fc\u30c6\u30a3\u30af\u30c3\u30ad\u30fc\u306b\u4f9d\u5b58\u305b\u305a\u3001\u30d6\u30e9\u30f3\u30c9\u306e\u8a8d\u77e5\u5ea6\u5411\u4e0a\u3084\u9867\u5ba2\u30ed\u30a4\u30e4\u30eb\u30c6\u30a3\u306e\u5411\u4e0a\u306b\u3064\u306a\u304c\u308b<\/span>\u3067\u3057\u3087\u3046\u3002<\/p>\n<p>\u30aa\u30a6\u30f3\u30c9\u30e1\u30c7\u30a3\u30a2\u3078\u306e\u96c6\u5ba2\u529b\u3092\u5f37\u5316\u3057\u305f\u3044\u306a\u3089\u3001SEO\uff08Search Engine Optimization \u691c\u7d22\u30a8\u30f3\u30b8\u30f3\u6700\u9069\u5316\uff09\u3082\u6b20\u304b\u305b\u307e\u305b\u3093\u3002\u691c\u7d22\u30a8\u30f3\u30b8\u30f3\u3067\u306e\u898b\u3064\u304b\u308a\u3084\u3059\u3055\u3092\u5411\u4e0a\u3055\u305b\u3001<span style=\"color: #3366ff;\"><a style=\"color: #3366ff;\" href=\"https:\/\/www.mchs.co.jp\/dm_column\/organic-search\/\">\u30aa\u30fc\u30ac\u30cb\u30c3\u30af\u691c\u7d22<\/a><\/span>\u304b\u3089\u306e\u81ea\u7136\u306a\u6d41\u5165\u3092\u4fc3\u9032\u3055\u305b\u307e\u3057\u3087\u3046\u3002<\/p>\n<p>\u305d\u306e\u3046\u3048\u3067\u3001\u30e1\u30fc\u30eb\u30de\u30ac\u30b8\u30f3\u3084\u30cb\u30e5\u30fc\u30b9\u30ec\u30bf\u30fc\u306e\u3088\u3046\u306a\u30c0\u30a4\u30ec\u30af\u30c8\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30c4\u30fc\u30eb\u3082\u975e\u5e38\u306b\u6709\u52b9\u3067\u3059\u3002\u30e6\u30fc\u30b6\u30fc\u304b\u3089\u8a31\u53ef\u3092\u5f97\u305f\u4e0a\u3067\u30e1\u30fc\u30eb\u30a2\u30c9\u30ec\u30b9\u3092\u96c6\u3081\u3001\u5b9a\u671f\u7684\u306b\u5f79\u7acb\u3064\u60c5\u5831\u3092\u63d0\u4f9b\u3059\u308b\u3053\u3068\u3067\u3001\u30e6\u30fc\u30b6\u30fc\u3068\u306e\u6301\u7d9a\u7684\u306a\u3064\u306a\u304c\u308a\u3092\u7bc9\u304f\u3053\u3068\u304c\u53ef\u80fd\u3067\u3059\u3002<\/p>\n<div style=\"background: #ffffff; padding: 15px; border: double 4px #888e7e; border-radius: 10px; word-break: break-all;\">\n<p>\u95a2\u9023\u8a18\u4e8b\uff1a<span style=\"color: #3366ff;\"><a style=\"color: #3366ff;\" href=\"https:\/\/www.mchs.co.jp\/dm_column\/ownedmedia-seo-measures\/\">\u30aa\u30a6\u30f3\u30c9\u30e1\u30c7\u30a3\u30a2\u306eSEO\u6226\u7565\u3068\u306f\uff1f\u5931\u6557\u3092\u9632\u305012\u306e\u65bd\u7b56\u3092\u7d39\u4ecb\uff01<\/a><\/span><\/p>\n<\/div>\n<h3>SNS\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306b\u529b\u3092\u5165\u308c\u308b<\/h3>\n<p>SNS\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\uff08\u30bd\u30fc\u30b7\u30e3\u30eb\u30fb\u30cd\u30c3\u30c8\u30ef\u30fc\u30ad\u30f3\u30b0\u30fb\u30b5\u30fc\u30d3\u30b9\uff08SNS\uff09\u3092\u6d3b\u7528\u3057\u3066\u8ca9\u58f2\u4fc3\u9032\u3084\u30d6\u30e9\u30f3\u30c9\u306e\u30d5\u30a1\u30f3\u3092\u5897\u3084\u3059\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u624b\u6cd5\uff09\u3082\u3001\u30af\u30c3\u30ad\u30fc\u30ec\u30b9\u6642\u4ee3\u306b\u304a\u3044\u3066\u6ce8\u76ee\u3055\u308c\u308b\u52b9\u679c\u7684\u306a\u624b\u6cd5\u3068\u3057\u3066\u6ce8\u76ee\u3055\u308c\u3066\u3044\u307e\u3059\u3002<\/p>\n<p>SNS\u306f\u3001\u82e5\u8005\u3092\u4e2d\u5fc3\u306b\u95b2\u89a7\u3055\u308c\u308b\u78ba\u7387\u304c\u9ad8\u304f\u3001\u76f4\u63a5\u7684\u306b\u30e6\u30fc\u30b6\u30fc\u306b\u30a2\u30d7\u30ed\u30fc\u30c1\u3067\u304d\u308b\u305f\u3081\u3067\u3059\u3002\u30bb\u30fc\u30eb\u30b9\u60c5\u5831\u3084\u30d7\u30ed\u30e2\u30fc\u30b7\u30e7\u30f3\u30b3\u30fc\u30c9\u3001\u30a4\u30d9\u30f3\u30c8\u6848\u5185\u306a\u3069\u3092\u9001\u4fe1\u3059\u308b\u3053\u3068\u3067\u3001\u5373\u5ea7\u306b\u30e6\u30fc\u30b6\u30fc\u306e\u884c\u52d5\u3092\u4fc3\u305b\u307e\u3059\u3002<\/p>\n<p>\u307e\u305f\u3001\u3044\u3044\u306d\u306e\u6570\u3084\u30d5\u30a9\u30ed\u30ef\u30fc\u306e\u5c5e\u6027\u306a\u3069\u3092\u30c1\u30a7\u30c3\u30af\u3059\u308c\u3070\u3001\u30b5\u30a4\u30c9\u30d0\u30fc\u30c6\u30a3\u30af\u30c3\u30ad\u30fc\u3092\u4f7f\u7528\u3059\u308b\u3053\u3068\u3067\u306a\u304f\u9867\u5ba2\u30cb\u30fc\u30ba\u306e\u628a\u63e1\u304c\u53ef\u80fd\u3067\u3059\u3002\u3055\u3089\u306b\u3001\u30d1\u30fc\u30bd\u30ca\u30e9\u30a4\u30ba\u3055\u308c\u305f\u30e1\u30c3\u30bb\u30fc\u30b8\u3092\u9001\u308b\u3053\u3068\u3067\u3001\u9867\u5ba2\u3068\u306e\u95a2\u4fc2\u6027\u3092\u5f37\u5316\u3059\u308b\u3053\u3068\u3082\u3067\u304d\u308b\u3067\u3057\u3087\u3046\u3002<\/p>\n<p>\u305f\u3060\u3057\u3001SNS\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3092\u5b9f\u65bd\u3059\u308b\u969b\u306f\u3001\u30e6\u30fc\u30b6\u30fc\u306e\u540c\u610f\u3092\u5f97\u308b\u3053\u3068\u304c\u4e0d\u53ef\u6b20\u3067\u3059\u3002\u307e\u305f\u3001\u30e1\u30c3\u30bb\u30fc\u30b8\u306e\u983b\u5ea6\u3084\u5185\u5bb9\u306b\u6ce8\u610f\u3092\u6255\u3044\u3001\u30b9\u30d1\u30e0\u3068\u8a8d\u8b58\u3055\u308c\u306a\u3044\u3088\u3046\u914d\u616e\u3057\u3066\u904b\u7528\u3057\u307e\u3057\u3087\u3046\u3002<\/p>\n<p>\u5185\u90e8\u30ea\u30f3\u30af\uff1a\u30d6\u30e9\u30f3\u30c7\u30a3\u30f3\u30b0\u3092\u6210\u529f\u3055\u305b\u308b\u306a\u3089SNS\u304c\u304a\u3059\u3059\u3081\uff01\u305d\u306e\u7406\u7531\u3084\u30dd\u30a4\u30f3\u30c8\u3068\u306f<\/p>\n<h3>\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3API\u3092\u5c0e\u5165\u3059\u308b<\/h3>\n<p>\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3API\u306e\u5c0e\u5165\u3082\u3001\u30af\u30c3\u30ad\u30fc\u30ec\u30b9\u6642\u4ee3\u306b\u304a\u3051\u308b\u5e83\u544a\u52b9\u679c\u6e2c\u5b9a\u306e\u91cd\u8981\u306a\u65bd\u7b56\u3068\u3044\u3048\u307e\u3059\u3002<\/p>\n<p>\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3API\uff08Conversion API\u3001CAPI\uff09\u306f\u3001\u30af\u30c3\u30ad\u30fc\u3092\u4f7f\u7528\u305b\u305a\u306b\u30a6\u30a7\u30d6\u30b5\u30a4\u30c8\u3084\u30a2\u30d7\u30ea\u30b1\u30fc\u30b7\u30e7\u30f3\u306e\u30e6\u30fc\u30b6\u30fc\u884c\u52d5\u3092\u8a18\u9332\u3059\u308b\u79d8\u8853\u306e\u3053\u3068\u3067\u3059\u3002\u8a18\u9332\u3057\u305f\u30c7\u30fc\u30bf\u306f\u3001\u76f4\u63a5\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30d7\u30e9\u30c3\u30c8\u30d5\u30a9\u30fc\u30e0\u306b\u9001\u4fe1\u3067\u304d\u307e\u3059\u3002<\/p>\n<p>\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3API\u306a\u3089\u3001\u30d6\u30e9\u30a6\u30b6\u306e\u5236\u9650\u3084\u30a2\u30c9\u30d6\u30ed\u30c3\u30ab\u30fc\u306e\u5f71\u97ff\u3092\u53d7\u3051\u306b\u304f\u304f\u3001\u3088\u308a\u6b63\u78ba\u306a\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u8ffd\u8de1\u304c\u3067\u304d\u307e\u3059\u3002\u5e83\u544a\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u306e\u6700\u9069\u5316\u3084ROI\uff08\u6295\u8cc7\u3057\u305f\u8cbb\u7528\u304b\u3089\u305d\u308c\u304f\u3089\u3044\u306e\u5229\u76ca\u304c\u5f97\u3089\u308c\u305f\u304b\u3092\u8868\u3059\u6307\u6a19\u3067\u3001\u6295\u8cc7\u306e\u52b9\u7387\u6027\u3084\u53ce\u76ca\u6027\u3092\u8a55\u4fa1\u3059\u308b\u305f\u3081\u306b\u7528\u3044\u3089\u308c\u308b\uff09\u306e\u5411\u4e0a\u306b\u3064\u306a\u304c\u308b\u3067\u3057\u3087\u3046\u3002<\/p>\n<p>\u307e\u305f\u3001\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3API\u306f\u30af\u30c3\u30ad\u30fc\u3092\u4f7f\u7528\u3057\u306a\u3044\u305f\u3081\u3001\u30e6\u30fc\u30b6\u30fc\u306e\u30d7\u30e9\u30a4\u30d0\u30b7\u30fc\u3092\u4fdd\u8b77\u3057\u3064\u3064\u5fc5\u8981\u306a\u30c7\u30fc\u30bf\u3092\u53ce\u96c6\u53ef\u80fd\u3067\u3059\u3002\u4eca\u5f8c\u3001\u30b5\u30fc\u30c9\u30d1\u30fc\u30c6\u30a3\u30af\u30c3\u30ad\u30fc\u306b\u4ee3\u308f\u308b\u91cd\u8981\u306a\u6280\u8853\u306e\u3072\u3068\u3064\u3068\u3057\u3066\u6ce8\u76ee\u3055\u308c\u308b\u3067\u3057\u3087\u3046\u3002<\/p>\n<h3>\u30b3\u30f3\u30c6\u30ad\u30b9\u30c8\u5e83\u544a\u3092\u5229\u7528\u3059\u308b<\/h3>\n<p>\u30b3\u30f3\u30c6\u30ad\u30b9\u30c8\u5e83\u544a\u3082\u3001\u30af\u30c3\u30ad\u30fc\u30ec\u30b9\u6642\u4ee3\u306b\u304a\u3044\u3066\u52b9\u679c\u7684\u306a\u5e83\u544a\u624b\u6cd5\u306e\u3072\u3068\u3064\u3068\u3057\u3066\u6ce8\u76ee\u3055\u308c\u3066\u3044\u307e\u3059\u3002<\/p>\n<p>\u30b3\u30f3\u30c6\u30ad\u30b9\u30c8\u5e83\u544a\u3068\u306f\u3001\u30e6\u30fc\u30b6\u30fc\u306e\u500b\u4eba\u60c5\u5831\u3084\u30d6\u30e9\u30a6\u30b8\u30f3\u30b0\u5c65\u6b74\u3067\u306f\u306a\u304f\u3001\u30a6\u30a7\u30d6\u30da\u30fc\u30b8\u306e\u5185\u5bb9\u3084\u6587\u8108\u306b\u57fa\u3065\u3044\u3066\u5e83\u544a\u3092\u914d\u4fe1\u3059\u308b\u3053\u3068\u3067\u3059\u3002AI\u3092\u6d3b\u7528\u3057\u3066\u30a6\u30a7\u30d6\u30da\u30fc\u30b8\u306e\u30c6\u30ad\u30b9\u30c8\u30fb\u30ad\u30fc\u30ef\u30fc\u30c9\u30fb\u753b\u50cf\u306a\u3069\u3092\u89e3\u6790\u3057\u3001\u95a2\u9023\u3059\u308b\u5e83\u544a\u3092\u8868\u793a\u3059\u308b\u3088\u3046\u306b\u8a2d\u5b9a\u3057\u307e\u3059\u3002<\/p>\n<p>\u4f8b\u3048\u3070\u3001\u6599\u7406\u306e\u30ec\u30b7\u30d4\u3092\u898b\u3066\u3044\u308b\u30e6\u30fc\u30b6\u30fc\u306b\u8abf\u7406\u5668\u5177\u306e\u5e83\u544a\u3092\u8868\u793a\u3059\u308b\u306a\u3069\u3001\u30e6\u30fc\u30b6\u30fc\u306e\u8208\u5473\u3084\u610f\u56f3\u306b\u5408\u81f4\u3057\u305f\u5e83\u544a\u3092\u63d0\u4f9b\u53ef\u80fd\u3067\u3059\u3002<\/p>\n<p>\u30af\u30c3\u30ad\u30fc\u3068\u306f\u7570\u306a\u308a\u3001\u30b3\u30f3\u30c6\u30ad\u30b9\u30c8\u5e83\u544a\u306f\u30e6\u30fc\u30b6\u30fc\u306e\u884c\u52d5\u3092\u5206\u6790\u3059\u308b\u308f\u3051\u3067\u306f\u306a\u3044\u305f\u3081\u3001\u30d7\u30e9\u30a4\u30d0\u30b7\u30fc\u898f\u5236\u306e\u5f71\u97ff\u3092\u53d7\u3051\u306b\u304f\u304f\u3001\u9577\u671f\u7684\u306b\u5b89\u5b9a\u3057\u305f\u5e83\u544a\u6226\u7565\u3068\u3057\u3066\u6d3b\u7528\u3067\u304d\u307e\u3059\u3002<\/p>\n<p>\u307e\u305f\u3001\u4e0d\u9069\u5207\u306a\u30b3\u30f3\u30c6\u30f3\u30c4\u3068\u5e83\u544a\u304c\u95a2\u9023\u4ed8\u3051\u3089\u308c\u308b\u30ea\u30b9\u30af\u3092\u8efd\u6e1b\u3067\u304d\u308b\u305f\u3081\u3001\u30d6\u30e9\u30f3\u30c9\u30bb\u30fc\u30d5\u30c6\u30a3\u306b\u3082\u52b9\u679c\u7684\u3067\u3059\u3002<\/p>\n<p>\u30ad\u30fc\u30ef\u30fc\u30c9\u3084\u95a2\u9023\u30c8\u30d4\u30c3\u30af\u306e\u9078\u5b9a\u30b9\u30ad\u30eb\u3001\u9ad8\u5ea6\u306a\u6587\u8108\u89e3\u6790\u306e\u6280\u8853\u304c\u6c42\u3081\u3089\u308c\u307e\u3059\u304c\u3001\u4eca\u5f8c\u6ce8\u76ee\u3059\u308b\u3079\u304d\u5e83\u544a\u6226\u7565\u3068\u3044\u3048\u308b\u3067\u3057\u3087\u3046\u3002<\/p>\n<p><a href=\"#toc_container\">\u76ee\u6b21\u3078<\/a><\/p>\n<h2><span id=\"i-5\">\u30af\u30c3\u30ad\u30fc\u30ec\u30b9\u5bfe\u7b56\u306f\u3044\u3064\u304b\u3089\u59cb\u3081\u308b\u3079\u304d\uff1f<\/span><\/h2>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-8716\" src=\"https:\/\/www.mchs.co.jp\/dm_column\/wp-content\/uploads\/2024\/09\/headway-5QgIuuBxKwM-unsplash-2-scaled.jpg\" alt=\"\" width=\"2560\" height=\"1707\" srcset=\"https:\/\/www.mchs.co.jp\/dm_column\/wp-content\/uploads\/2024\/09\/headway-5QgIuuBxKwM-unsplash-2-scaled.jpg 2560w, https:\/\/www.mchs.co.jp\/dm_column\/wp-content\/uploads\/2024\/09\/headway-5QgIuuBxKwM-unsplash-2-300x200.jpg 300w, https:\/\/www.mchs.co.jp\/dm_column\/wp-content\/uploads\/2024\/09\/headway-5QgIuuBxKwM-unsplash-2-1024x683.jpg 1024w, https:\/\/www.mchs.co.jp\/dm_column\/wp-content\/uploads\/2024\/09\/headway-5QgIuuBxKwM-unsplash-2-768x512.jpg 768w, https:\/\/www.mchs.co.jp\/dm_column\/wp-content\/uploads\/2024\/09\/headway-5QgIuuBxKwM-unsplash-2-1536x1024.jpg 1536w, https:\/\/www.mchs.co.jp\/dm_column\/wp-content\/uploads\/2024\/09\/headway-5QgIuuBxKwM-unsplash-2-2048x1365.jpg 2048w, https:\/\/www.mchs.co.jp\/dm_column\/wp-content\/uploads\/2024\/09\/headway-5QgIuuBxKwM-unsplash-2-1568x1045.jpg 1568w\" sizes=\"(max-width: 2560px) 100vw, 2560px\" 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