{"id":8009,"date":"2023-12-07T17:34:16","date_gmt":"2023-12-07T08:34:16","guid":{"rendered":"https:\/\/www.mchs.co.jp\/dm_column\/?p=8009"},"modified":"2025-09-24T15:24:31","modified_gmt":"2025-09-24T06:24:31","slug":"ownedmedia-cost","status":"publish","type":"post","link":"https:\/\/www.mchs.co.jp\/dm_column\/ownedmedia-cost\/","title":{"rendered":"\u3010\u30b3\u30b9\u30c8\u3011\u30aa\u30a6\u30f3\u30c9\u30e1\u30c7\u30a3\u30a2\u306e\u69cb\u7bc9\u3068\u904b\u55b6\u8cbb\u7528\u3092\u7d39\u4ecb\uff01"},"content":{"rendered":"<!-- Widget Shortcode --><div id=\"custom_html-19\" class=\"widget_text widget widget_custom_html widget-shortcode area-arbitrary \"><div class=\"textwidget custom-html-widget\"><div class=\"hs-cta-embed hs-cta-simple-placeholder hs-cta-embed-243324890835\" style=\"max-width: 100%; max-height: 100%; width: 2048px; height: 341px;\" data-hubspot-wrapper-cta-id=\"243324890835\"><a 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href=\"#i-2\">\u30aa\u30a6\u30f3\u30c9\u30e1\u30c7\u30a3\u30a2\u3092\u904b\u55b6\u3059\u308b\u305f\u3081\u306e\u57fa\u672c\u7684\u306a\u8cbb\u7528<\/a><\/li><li><a href=\"#i-3\">\u30aa\u30a6\u30f3\u30c9\u30e1\u30c7\u30a3\u30a2\u904b\u55b6\u306b\u304a\u3044\u3066\u8cbb\u7528\u5bfe\u52b9\u679c\u3092\u4e0a\u3052\u308b\u65b9\u6cd5\u3068\u306f<\/a><\/li><li><a href=\"#i-4\">\u30aa\u30a6\u30f3\u30c9\u30e1\u30c7\u30a3\u30a2\u904b\u55b6\u3092\u52b9\u7387\u5316\u3059\u308b\u305f\u3081\u306e\u624b\u6bb5\u3068\u306f<\/a><\/li><li><a href=\"#i-5\">\u307e\u3068\u3081<\/a><\/li><\/ul><\/div>\n<h2><span id=\"i\">\u3010\u8cbb\u7528\u3011\u30aa\u30a6\u30f3\u30c9\u30e1\u30c7\u30a3\u30a2\u69cb\u7bc9\u306e\u30b3\u30b9\u30c8<\/span><\/h2>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-8012\" src=\"https:\/\/www.mchs.co.jp\/dm_column\/wp-content\/uploads\/2023\/12\/shutterstock_794729083-1.jpg\" alt=\"\" width=\"1000\" height=\"667\" srcset=\"https:\/\/www.mchs.co.jp\/dm_column\/wp-content\/uploads\/2023\/12\/shutterstock_794729083-1.jpg 1000w, https:\/\/www.mchs.co.jp\/dm_column\/wp-content\/uploads\/2023\/12\/shutterstock_794729083-1-300x200.jpg 300w, https:\/\/www.mchs.co.jp\/dm_column\/wp-content\/uploads\/2023\/12\/shutterstock_794729083-1-768x512.jpg 768w\" sizes=\"(max-width: 1000px) 100vw, 1000px\" \/><\/p>\n<p>\u30aa\u30a6\u30f3\u30c9\u30e1\u30c7\u30a3\u30a2\u3092\u69cb\u7bc9\u3059\u308b\u305f\u3081\u306e\u8cbb\u7528\u3092\u5927\u307e\u304b\u306b\u307e\u3068\u3081\u308b\u3068\u3001\u4e0b\u8a18\u306e\u3068\u304a\u308a\u3067\u3059\u3002<\/p>\n<table style=\"width: 100%; border-collapse: collapse; border-color: #000000; background-color: #ffffff; height: 156px;\">\n<tbody>\n<tr style=\"height: 39px;\">\n<td style=\"width: 50%; text-align: center; height: 39px; background-color: #000000;\"><span style=\"color: #ffffff;\"><strong>\u9805\u76ee<\/strong><\/span><\/td>\n<td style=\"width: 50%; text-align: center; height: 39px; background-color: #000000;\"><span style=\"color: #ffffff;\"><strong>\u8cbb\u7528\u76f8\u5834<\/strong><\/span><\/td>\n<\/tr>\n<tr style=\"height: 39px;\">\n<td style=\"width: 50%; height: 39px; background-color: #ffffff; border-color: #000000;\">\u6226\u7565\u8a2d\u8a08\u30fb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u8cbb<\/td>\n<td style=\"width: 50%; height: 39px; background-color: #ffffff; border-color: #000000;\">\u7d0410\u4e07\u5186\uff5e600\u4e07\u5186<\/td>\n<\/tr>\n<tr style=\"height: 39px;\">\n<td style=\"width: 50%; height: 39px; background-color: #ffffff; border-color: #000000;\">\u30c7\u30b6\u30a4\u30f3\u30fb\u30b3\u30fc\u30c7\u30a3\u30f3\u30b0\u8cbb<\/td>\n<td style=\"width: 50%; height: 39px; background-color: #ffffff; border-color: #000000;\">\u7d0415\u4e07\u5186\uff5e200\u4e07\u5186<\/td>\n<\/tr>\n<tr style=\"height: 39px;\">\n<td style=\"width: 50%; height: 39px; background-color: #ffffff; border-color: 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style=\"border-collapse: collapse; width: 100%;\">\n<tbody>\n<tr>\n<td style=\"width: 100%;\">\u30fb\u30aa\u30ea\u30b8\u30ca\u30eb\u958b\u767a\u306eCMS<br \/>\n\u30fb\u7121\u511fCMS<br \/>\n\u30fb\u6709\u511fCMS<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p>\u30aa\u30ea\u30b8\u30ca\u30eb\u306f\u30011\u304b\u3089CMS\u3092\u958b\u767a\u3059\u308b\u624b\u6cd5\u306e\u3053\u3068\u3067\u3059\u3002\u81ea\u793e\u3084\u4f9d\u983c\u3059\u308b\u5c02\u9580\u4f1a\u793e\u306b\u3001\u958b\u767a\u80fd\u529b\u304c\u6c42\u3081\u3089\u308c\u307e\u3059\u3002<\/p>\n<p>\u7121\u511fCMS\u306f\u4f7f\u7528\u81ea\u4f53\u306b\u8cbb\u7528\u304c\u304b\u304b\u308a\u307e\u305b\u3093\u3002\u3057\u304b\u3057\u3001\u30aa\u30a6\u30f3\u30c9\u30e1\u30c7\u30a3\u30a2\u306e\u5236\u4f5c\u305d\u306e\u3082\u306e\u3092\u5916\u6ce8\u3059\u308b\u5834\u5408\u3001\u30b5\u30a4\u30c8\u5185\u3067\u4f7f\u7528\u3059\u308b\u30aa\u30ea\u30b8\u30ca\u30eb\u306e\u753b\u50cf\u3084\u30c7\u30b6\u30a4\u30f3\u306b\u95a2\u3059\u308b\u8cbb\u7528\u306f\u5225\u9014\u5fc5\u8981\u3067\u3059\u3002<\/p>\n<p>\u6709\u511fCMS\u306f\u3001\u30c4\u30fc\u30eb\u305d\u306e\u3082\u306e\u3082\u6709\u6599\u3067\u63d0\u4f9b\u3055\u308c\u3066\u3044\u308b\u30bf\u30a4\u30d7\u3067\u3059\u3002\u8cbb\u7528\u304c\u304b\u304b\u308a\u307e\u3059\u304c\u30011\u304b\u3089\u30aa\u30ea\u30b8\u30ca\u30eb\u306eCMS\u3092\u958b\u767a\u3059\u308b\u5834\u5408\u306b\u6bd4\u3079\u308b\u3068\u3001\u5b89\u304f\u6e08\u307f\u307e\u3059\u3002<\/p>\n<p>CMS\u306f\u3001\u30aa\u30a6\u30f3\u30c9\u30e1\u30c7\u30a3\u30a2\u306e\u6839\u5e79\u3092\u652f\u3048\u308b\u5b58\u5728\u3067\u3059\u3002\u5c0e\u5165\u6642\u306f\u8cbb\u7528\u9762\u306e\u307f\u306a\u3089\u305a\u3001\u4f7f\u3044\u52dd\u624b\u306e\u826f\u3055\u3082\u8003\u616e\u3057\u3066\u9078\u3073\u307e\u3057\u3087\u3046\u3002<\/p>\n<h3>\u30b3\u30f3\u30c6\u30f3\u30c4\u4f5c\u6210\u8cbb\u7528\uff1a\u81ea\u793e\u5236\u4f5c\u3068\u5916\u6ce8\u3059\u308b\u5834\u5408\u306e\u6bd4\u8f03<\/h3>\n<p>\u30b3\u30f3\u30c6\u30f3\u30c4\u4f5c\u6210\u306f\u3001\u81ea\u793e\u3067\u5185\u88fd\u3059\u308b\u4ed6\u3001\u30a6\u30a7\u30d6\u30b5\u30a4\u30c8\u69cb\u7bc9\u3092\u4f9d\u983c\u3057\u305f\u4f1a\u793e\u306b\u30bb\u30c3\u30c8\u3067\u4efb\u305b\u305f\u308a\u3001\u5c02\u9580\u696d\u8005\u3084\u500b\u4eba\u306b\u5916\u6ce8\u3057\u305f\u308a\u3059\u308b\u65b9\u6cd5\u304c\u4e00\u822c\u7684\u3067\u3059\u3002<\/p>\n<p>\u30b3\u30f3\u30c6\u30f3\u30c4\u306e\u81ea\u793e\u5236\u4f5c\u3068\u5916\u6ce8\u306f\u3001\u3069\u3061\u3089\u306b\u3082\u30e1\u30ea\u30c3\u30c8\u30fb\u30c7\u30e1\u30ea\u30c3\u30c8\u304c\u3042\u308a\u307e\u3059\u3002\u8cbb\u7528\u9762\u306b\u6ce8\u76ee\u3059\u308b\u3068\u3001\u5185\u88fd\u3068\u5916\u6ce8\u306e\u9055\u3044\u306f\u4e0b\u8a18\u306e\u3068\u304a\u308a\u3067\u3059\u3002<\/p>\n<table style=\"border-collapse: collapse; width: 100%;\">\n<tbody>\n<tr>\n<td style=\"width: 33.3333%; border-color: #000000; background-color: #000000;\">\u00a0<\/td>\n<td style=\"width: 19.8784%; border-color: #000000; background-color: #000000; text-align: center;\"><strong><span style=\"color: #ffffff;\">\u8cbb\u7528<\/span><\/strong><\/td>\n<td style=\"width: 46.7882%; border-color: #000000; background-color: #000000; text-align: center;\"><strong><span style=\"color: #ffffff;\">\u7279\u5fb4<\/span><\/strong><\/td>\n<\/tr>\n<tr>\n<td style=\"width: 33.3333%; background-color: #ffffff; border-color: #000000; text-align: center;\">\u81ea\u793e\u5236\u4f5c\u306e\u5834\u5408<\/td>\n<td style=\"width: 19.8784%; background-color: #ffffff; border-color: #000000; text-align: center;\">\u4eba\u4ef6\u8cbb<\/td>\n<td style=\"width: 46.7882%; background-color: #ffffff; border-color: #000000;\">\u30fb\u30b3\u30f3\u30c6\u30f3\u30c4\u4f5c\u6210\u4ee5\u5916\u3082\u4efb\u305b\u3089\u308c\u308b<br \/>\n\u30fb\u54c1\u8cea\u304c\u62c5\u4fdd\u3067\u304d\u306a\u3044<\/td>\n<\/tr>\n<tr>\n<td style=\"width: 33.3333%; background-color: #ffffff; border-color: #000000; text-align: center;\">\u5916\u6ce8\u3059\u308b\u5834\u5408<\/td>\n<td style=\"width: 19.8784%; background-color: #ffffff; border-color: #000000; text-align: center;\">1\u4e07\u5186\uff5e\u6570\u5341\u4e07\u5186<\/td>\n<td style=\"width: 46.7882%; background-color: #ffffff; border-color: #000000;\">\u30fb\u77ed\u671f\u9593\u3067\u5927\u91cf\u306b\u4f5c\u6210\u3067\u304d\u308b<br \/>\n\u30fb\u4f9d\u983c\u7bc4\u56f2\u3067\u8cbb\u7528\u304c\u5927\u304d\u304f\u5909\u308f\u308b<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p>\u81ea\u793e\u5236\u4f5c\u306e\u5834\u5408\u3001\u793e\u5185\u3067\u4eba\u6750\u3092\u78ba\u4fdd\u3059\u308b\u5fc5\u8981\u304c\u3042\u308b\u305f\u3081\u3001\u5de5\u6570\u3084\u4eba\u4ef6\u8cbb\u304c\u304b\u304b\u308a\u307e\u3059\u3002\u53d6\u308a\u7d44\u3080\u4eba\u6750\u306b\u3088\u3063\u3066\u306f\u54c1\u8cea\u304c\u62c5\u4fdd\u3067\u304d\u306a\u3044\u4e00\u65b9\u3067\u3001\u30b3\u30f3\u30c6\u30f3\u30c4\u4f5c\u6210\u4ee5\u5916\u3082\u4efb\u305b\u3089\u308c\u308b\u30e1\u30ea\u30c3\u30c8\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n<p>\u5916\u6ce8\u3059\u308b\u5834\u5408\u3001\u77ed\u671f\u9593\u3067\u5927\u91cf\u306b\u30b3\u30f3\u30c6\u30f3\u30c4\u4f5c\u6210\u304c\u53ef\u80fd\u306a\u305f\u3081\u3001\u30aa\u30a6\u30f3\u30c9\u30e1\u30c7\u30a3\u30a2\u306e\u30b3\u30f3\u30c6\u30f3\u30c4\u91cf\u3092\u77ed\u671f\u9593\u3067\u5145\u5b9f\u3055\u305b\u3089\u308c\u308b\u3053\u3068\u304c\u30e1\u30ea\u30c3\u30c8\u3067\u3059\u3002<\/p>\n<p>\u305f\u3060\u3057\u3001\u300c\u8a18\u4e8b\u4f5c\u6210\u306e\u307f\u300d\u300c\u753b\u50cf\u3084\u52d5\u753b\u5236\u4f5c\u8fbc\u307f\u300d\u300c\u4f01\u753b\u3084\u30c7\u30a3\u30ec\u30af\u30b7\u30e7\u30f3\u8fbc\u307f\u300d\u306a\u3069\u3001\u4f9d\u983c\u7bc4\u56f2\u306b\u3088\u3063\u3066\u8cbb\u7528\u304c\u5927\u304d\u304f\u5909\u308f\u308b\u305f\u3081\u3001\u5834\u5408\u306b\u3088\u3063\u3066\u306f1\u8a18\u4e8b\u3042\u305f\u308a\u6570\u5341\u4e07\u5186\u304b\u304b\u308a\u307e\u3059\u3002<\/p>\n<!-- Widget Shortcode --><div id=\"custom_html-19\" class=\"widget_text widget widget_custom_html widget-shortcode area-arbitrary \"><div class=\"textwidget custom-html-widget\"><div class=\"hs-cta-embed hs-cta-simple-placeholder hs-cta-embed-243324890835\" style=\"max-width: 100%; max-height: 100%; width: 2048px; height: 341px;\" data-hubspot-wrapper-cta-id=\"243324890835\"><a href=\"https:\/\/cta-na2.hubspot.com\/web-interactives\/public\/v1\/track\/redirect?encryptedPayload=AVxigLIeRyIe4bVnrXF8pQqLKe7SCbjl83OOwvn7dQIMn7D3oju7WDFEpS%2BjNN6wl6BeQaZFI98gejCt2tmqVfTIpiv3qs4E85MPVsioQ6xZHw%2BoFplWHmk1TDle7a%2FutwTL7NrSwf20U1sR2tJm%2Bz5Bh6oacV2gcaJYRAQWVEUSUQ%3D%3D&amp;webInteractiveContentId=243324890835&amp;portalId=23212435\" target=\"_blank\" rel=\"noopener\"> <img decoding=\"async\" style=\"height: 100%; width: 100%; object-fit: fill;\" src=\"https:\/\/hubspot-no-cache-na2-prod.s3.amazonaws.com\/cta\/default\/23212435\/interactive-243324890835.png\" alt=\"owned-media-support-banner-1-1\" \/><\/a><\/div><\/div><\/div><!-- \/Widget Shortcode -->\n<h2><span id=\"i-2\">\u30aa\u30a6\u30f3\u30c9\u30e1\u30c7\u30a3\u30a2\u3092\u904b\u55b6\u3059\u308b\u305f\u3081\u306e\u57fa\u672c\u7684\u306a\u8cbb\u7528<\/span><\/h2>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-8013\" src=\"https:\/\/www.mchs.co.jp\/dm_column\/wp-content\/uploads\/2023\/12\/shutterstock_2054146703.jpg\" alt=\"\" width=\"1000\" height=\"667\" srcset=\"https:\/\/www.mchs.co.jp\/dm_column\/wp-content\/uploads\/2023\/12\/shutterstock_2054146703.jpg 1000w, https:\/\/www.mchs.co.jp\/dm_column\/wp-content\/uploads\/2023\/12\/shutterstock_2054146703-300x200.jpg 300w, https:\/\/www.mchs.co.jp\/dm_column\/wp-content\/uploads\/2023\/12\/shutterstock_2054146703-768x512.jpg 768w\" sizes=\"(max-width: 1000px) 100vw, 1000px\" \/><\/p>\n<p>\u5236\u4f5c\u3057\u305f\u30aa\u30a6\u30f3\u30c9\u30e1\u30c7\u30a3\u30a2\u3092\u904b\u55b6\u3059\u308b\u305f\u3081\u306b\u306f\u3001\u76f8\u5fdc\u306e\u30e9\u30f3\u30cb\u30f3\u30b0\u30b3\u30b9\u30c8\u304c\u304b\u304b\u308a\u307e\u3059\u3002\u904b\u55b6\u306b\u95a2\u308f\u308b\u57fa\u672c\u7684\u306a\u8cbb\u7528\u306f\u3001\u4e0b\u8a18\u306e\u3068\u304a\u308a\u3067\u3059\u3002<\/p>\n<table style=\"width: 100%; border-collapse: collapse; border-color: #000000; background-color: #ffffff; height: 234px;\">\n<tbody>\n<tr style=\"height: 39px;\">\n<td style=\"width: 50%; background-color: #000000; text-align: center; height: 39px;\"><strong><span style=\"color: #ffffff;\">\u9805\u76ee<\/span><\/strong><\/td>\n<td style=\"width: 50%; background-color: #000000; text-align: center; height: 39px;\"><strong><span style=\"color: #ffffff;\">\u8cbb\u7528\u76f8\u5834<\/span><\/strong><\/td>\n<\/tr>\n<tr style=\"height: 39px;\">\n<td style=\"width: 50%; height: 39px; background-color: #ffffff; border-color: #000000;\">\u30b5\u30fc\u30d0\u30fc\u8cbb\u7528<\/td>\n<td style=\"width: 50%; height: 39px; background-color: #ffffff; border-color: #000000;\">\u7d045\u5343\u5186\uff5e5\u4e07\u5186\uff081\u304b\u6708\u3042\u305f\u308a\uff09<\/td>\n<\/tr>\n<tr style=\"height: 39px;\">\n<td style=\"width: 50%; height: 39px; background-color: #ffffff; border-color: #000000;\">\u30c9\u30e1\u30a4\u30f3\u8cbb\u7528<\/td>\n<td style=\"width: 50%; height: 39px; background-color: #ffffff; border-color: #000000;\">\u7d04100\u5186\uff5e10\u4e07\u5186\uff08\u5e74\u9593\uff09<\/td>\n<\/tr>\n<tr style=\"height: 39px;\">\n<td style=\"width: 50%; height: 39px; background-color: #ffffff; border-color: #000000;\">\u30b7\u30b9\u30c6\u30e0\u66f4\u65b0\u8cbb\u7528<\/td>\n<td style=\"width: 50%; height: 39px; background-color: #ffffff; border-color: #000000;\">\u7d0420\u4e07\u5186\uff5e60\u4e07\u5186\uff081\u304b\u6708\u3042\u305f\u308a\uff09<\/td>\n<\/tr>\n<tr style=\"height: 39px;\">\n<td style=\"width: 50%; height: 39px; background-color: #ffffff; border-color: #000000;\">SNS\u5e83\u544a\u30fb\u30a6\u30a7\u30d6\u5e83\u544a\u8cbb<\/td>\n<td style=\"width: 50%; height: 39px; background-color: #ffffff; border-color: #000000;\">\u7d0410\u4e07\u5186\uff5e30\u4e07\u5186\uff081\u304b\u6708\u3042\u305f\u308a\uff09<\/td>\n<\/tr>\n<tr style=\"height: 39px;\">\n<td style=\"width: 50%; height: 39px; background-color: #ffffff; border-color: #000000;\">SEO<\/td>\n<td style=\"width: 50%; height: 39px; background-color: #ffffff; border-color: #000000;\">\u7d0410\u4e07\u5186\uff5e30\u4e07\u5186\uff081\u304b\u6708\u3042\u305f\u308a\uff09<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p>\u5927\u307e\u304b\u306b\u5206\u3051\u308b\u3068\u3001\u30aa\u30a6\u30f3\u30c9\u30e1\u30c7\u30a3\u30a2\u306e\u300c\u7dad\u6301\u30fb\u7ba1\u7406\u306b\u304b\u304b\u308b\u8cbb\u7528\u300d\u3068\u3001\u300c\u30d7\u30ed\u30e2\u30fc\u30b7\u30e7\u30f3\u8cbb\u7528\u300d\u306e2\u7a2e\u985e\u3067\u3059\u3002<\/p>\n<p>\u30aa\u30a6\u30f3\u30c9\u30e1\u30c7\u30a3\u30a2\u306e\u96c6\u5ba2\u529b\u3092\u5411\u4e0a\u3055\u305b\u308b\u305f\u3081\u306b\u306f\u3001\u30e6\u30fc\u30b6\u30fc\u30cb\u30fc\u30ba\u306b\u6cbf\u3063\u305f\u30b5\u30a4\u30c8\u904b\u55b6\u3068\u3001\u30d7\u30ed\u30e2\u30fc\u30b7\u30e7\u30f3\u306b\u3088\u308b\u30bf\u30fc\u30b2\u30c3\u30c8\u3078\u306e\u30a2\u30d7\u30ed\u30fc\u30c1\u3092\u884c\u3046\u5fc5\u8981\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n<h3>\u30aa\u30a6\u30f3\u30c9\u30e1\u30c7\u30a3\u30a2\u306e\u7dad\u6301\u30fb\u7ba1\u7406\u306b\u304b\u304b\u308b\u8cbb\u7528<\/h3>\n<p>\u5236\u4f5c\u3057\u305f\u30aa\u30a6\u30f3\u30c9\u30e1\u30c7\u30a3\u30a2\u306e\u7dad\u6301\u3084\u7ba1\u7406\u306b\u304b\u304b\u308b\u8cbb\u7528\u306f\u3001\u4e3b\u306b\u4e0b\u8a18\u306e3\u7a2e\u985e\u3067\u3059\u3002<\/p>\n<table style=\"border-collapse: collapse; width: 100%;\">\n<tbody>\n<tr>\n<td style=\"width: 100%;\">\u30fb\u30b5\u30fc\u30d0\u30fc\u8cbb\u7528<br \/>\n\u30fb\u30c9\u30e1\u30a4\u30f3\u8cbb\u7528<br \/>\n\u30fb\u30b7\u30b9\u30c6\u30e0\u66f4\u65b0\u8cbb\u7528<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p>\u30aa\u30a6\u30f3\u30c9\u30e1\u30c7\u30a3\u30a2\u3092\u904b\u55b6\u3059\u308b\u305f\u3081\u306b\u306f\u30b5\u30fc\u30d0\u30fc\u3068\u30c9\u30e1\u30a4\u30f3\u304c\u5fc5\u8981\u3067\u3059\u3002<br \/>\n\u60c5\u5831\u3092\u63d0\u4f9b\u3059\u308b\u4ed5\u7d44\u307f\uff08\u30b5\u30fc\u30d0\u30fc\uff09\u3068\u4f4f\u6240\uff08\u30c9\u30e1\u30a4\u30f3\uff09\u3092\u7528\u610f\u3057\u3001\u7dad\u6301\u3059\u308b\u3053\u3068\u3067\u3001\u591a\u304f\u306e\u30e6\u30fc\u30b6\u30fc\u306b\u30aa\u30a6\u30f3\u30c9\u30e1\u30c7\u30a3\u30a2\u3092\u95b2\u89a7\u3057\u3066\u3082\u3089\u3048\u308b\u3088\u3046\u306b\u306a\u308a\u307e\u3059\u3002<\/p>\n<p>\u30b5\u30fc\u30d0\u30fc\u3082\u30c9\u30e1\u30a4\u30f3\u3082\u3001\u5916\u6ce8\u4f1a\u793e\u306b\u4f9d\u983c\u3057\u3066\u7528\u610f\u3057\u3066\u3082\u3089\u3046\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002\uff08\u5225\u9014\u8cbb\u7528\u304c\u304b\u304b\u308b\u5834\u5408\u3082\u3042\u308a\u307e\u3059\uff09\u30c9\u30e1\u30a4\u30f3\u306f\u5c02\u9580\u696d\u8005\u306b\u3088\u3063\u3066\u6570\u304b\u6708\u307e\u305f\u306f\u5e74\u5358\u4f4d\u3067\u30ec\u30f3\u30bf\u30eb\u3055\u308c\u3066\u304a\u308a\u30011\u304b\u6708\u3042\u305f\u308a\u306e\u8cbb\u7528\u306f\u3055\u307b\u3069\u9ad8\u304f\u3042\u308a\u307e\u305b\u3093\u3002<\/p>\n<p>\u898b\u843d\u3068\u3057\u304c\u3061\u306a\u306e\u304c\u30b7\u30b9\u30c6\u30e0\u66f4\u65b0\u8cbb\u7528\u3067\u3059\u3002<\/p>\n<p>\u5b9a\u671f\u7684\u306bCMS\u3084\u30bb\u30ad\u30e5\u30ea\u30c6\u30a3\u306e\u30b7\u30b9\u30c6\u30e0\u3092\u66f4\u65b0\u3057\u305f\u308a\u30a8\u30e9\u30fc\u306b\u5bfe\u5fdc\u3057\u305f\u308a\u3067\u304d\u308b\u3088\u3046\u306b\u3001\u5916\u6ce8\u307e\u305f\u306f\u793e\u5185\u306b\u6280\u8853\u8005\u3092\u914d\u7f6e\u3059\u308b\u305f\u3081\u306e\u8cbb\u7528\u304c\u5fc5\u8981\u3067\u3059\u3002<\/p>\n<h3>\u30aa\u30a6\u30f3\u30c9\u30e1\u30c7\u30a3\u30a2\u306e\u30d7\u30ed\u30e2\u30fc\u30b7\u30e7\u30f3\u8cbb\u7528<\/h3>\n<p>\u30bf\u30fc\u30b2\u30c3\u30c8\u30e6\u30fc\u30b6\u30fc\u3092\u52b9\u7387\u826f\u304f\u96c6\u5ba2\u3059\u308b\u305f\u3081\u306b\u5fc5\u8981\u306a\u306e\u304c\u3001\u30d7\u30ed\u30e2\u30fc\u30b7\u30e7\u30f3\u8cbb\u7528\u3067\u3059\u3002<\/p>\n<p>\u30d7\u30ed\u30e2\u30fc\u30b7\u30e7\u30f3\u306f\u3001\u4e3b\u306b\u4e0b\u8a18\u306e\u65b9\u6cd5\u304c\u3042\u3052\u3089\u308c\u307e\u3059\u3002<\/p>\n<table style=\"border-collapse: collapse; width: 100%;\">\n<tbody>\n<tr>\n<td style=\"width: 100%;\">\u30fbSNS\u5e83\u544a<br \/>\n\u30fb\u30a6\u30a7\u30d6\u5e83\u544a<br \/>\n\u30fbSEO<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p>SNS\u5e83\u544a\u306f\u3001\u30a2\u30ab\u30a6\u30f3\u30c8\u3092\u4f5c\u6210\u3057\u3066\u904b\u7528\u3059\u308b\u65b9\u6cd5\u306e\u4ed6\u3001\u5404\u30b5\u30fc\u30d3\u30b9\u3067\u6709\u6599\u5e83\u544a\u3092\u51fa\u7a3f\u3059\u308b\u65b9\u6cd5\u3082\u3042\u308a\u307e\u3059\u3002<br \/>\n\u30a2\u30ab\u30a6\u30f3\u30c8\u53d6\u5f97\u81ea\u4f53\u306f\u7121\u6599\u306a\u30b1\u30fc\u30b9\u304c\u307b\u3068\u3093\u3069\u3067\u3059\u3002\u305f\u3060\u3057\u3001\u30d5\u30a9\u30ed\u30ef\u30fc\u3092\u5897\u3084\u3059\u305f\u3081\u306b\u306f\u5de5\u6570\u3084\u4e88\u7b97\u3092\u304b\u3051\u3066\u30a2\u30ab\u30a6\u30f3\u30c8\u3092\u80b2\u3066\u308b\u5fc5\u8981\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n<p>\u30a6\u30a7\u30d6\u5e83\u544a\u306f\u3001\u30cb\u30e5\u30fc\u30b9\u30b5\u30a4\u30c8\u3084EC\u30b5\u30a4\u30c8\u3001\u30d6\u30ed\u30b0\u306a\u3069\u306e\u5e83\u544a\u6b04\u306b\u30d0\u30ca\u30fc\u3084\u30c6\u30ad\u30b9\u30c8\u3092\u8868\u793a\u3055\u305b\u308b\u30d7\u30ed\u30e2\u30fc\u30b7\u30e7\u30f3\u3067\u3059\u3002<br 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Widget Shortcode --><div id=\"custom_html-19\" class=\"widget_text widget widget_custom_html widget-shortcode area-arbitrary \"><div class=\"textwidget custom-html-widget\"><div class=\"hs-cta-embed hs-cta-simple-placeholder hs-cta-embed-243324890835\" style=\"max-width: 100%; max-height: 100%; width: 2048px; height: 341px;\" data-hubspot-wrapper-cta-id=\"243324890835\"><a href=\"https:\/\/cta-na2.hubspot.com\/web-interactives\/public\/v1\/track\/redirect?encryptedPayload=AVxigLIeRyIe4bVnrXF8pQqLKe7SCbjl83OOwvn7dQIMn7D3oju7WDFEpS%2BjNN6wl6BeQaZFI98gejCt2tmqVfTIpiv3qs4E85MPVsioQ6xZHw%2BoFplWHmk1TDle7a%2FutwTL7NrSwf20U1sR2tJm%2Bz5Bh6oacV2gcaJYRAQWVEUSUQ%3D%3D&amp;webInteractiveContentId=243324890835&amp;portalId=23212435\" target=\"_blank\" rel=\"noopener\"> <img decoding=\"async\" style=\"height: 100%; width: 100%; object-fit: fill;\" src=\"https:\/\/hubspot-no-cache-na2-prod.s3.amazonaws.com\/cta\/default\/23212435\/interactive-243324890835.png\" alt=\"owned-media-support-banner-1-1\" \/><\/a><\/div><\/div><\/div><!-- \/Widget Shortcode -->\n<h2><span id=\"i-3\">\u30aa\u30a6\u30f3\u30c9\u30e1\u30c7\u30a3\u30a2\u904b\u55b6\u306b\u304a\u3044\u3066\u8cbb\u7528\u5bfe\u52b9\u679c\u3092\u4e0a\u3052\u308b\u65b9\u6cd5\u3068\u306f<\/span><\/h2>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-7614\" src=\"https:\/\/www.mchs.co.jp\/dm_column\/wp-content\/uploads\/2020\/10\/shutterstock_432009058.jpg\" alt=\"\" width=\"1000\" height=\"667\" srcset=\"https:\/\/www.mchs.co.jp\/dm_column\/wp-content\/uploads\/2020\/10\/shutterstock_432009058.jpg 1000w, https:\/\/www.mchs.co.jp\/dm_column\/wp-content\/uploads\/2020\/10\/shutterstock_432009058-300x200.jpg 300w, https:\/\/www.mchs.co.jp\/dm_column\/wp-content\/uploads\/2020\/10\/shutterstock_432009058-768x512.jpg 768w\" sizes=\"(max-width: 1000px) 100vw, 1000px\" \/><\/p>\n<p>\u30aa\u30a6\u30f3\u30c9\u30e1\u30c7\u30a3\u30a2\u904b\u55b6\u306b\u304a\u3044\u3066\u8cbb\u7528\u5bfe\u52b9\u679c\u3092\u4e0a\u3052\u308b\u305f\u3081\u306b\u306f\u3001\u307e\u305a\u6700\u9069\u306a\u30c4\u30fc\u30eb\u3084\u30b5\u30fc\u30d3\u30b9\u3092\u5c0e\u5165\u3059\u308b\u3053\u3068\u304c\u5927\u5207\u3067\u3059\u3002<\/p>\n<p>\u8cc7\u6599\u30c0\u30a6\u30f3\u30ed\u30fc\u30c9\u6a5f\u80fd\u3084\u5916\u90e8\u30c4\u30fc\u30eb\u3068\u306e\u9023\u643a\u6a5f\u80fd\u306a\u3069\u3001CMS\u306b\u306f\u3055\u307e\u3056\u307e\u306a\u6a5f\u80fd\u304c\u3042\u308a\u307e\u3059\u3002<br \/>\n\u6709\u511fCMS\u3084\u30b5\u30fc\u30d3\u30b9\u3067\u81ea\u793e\u306b\u5fc5\u8981\u306a\u3044\u6a5f\u80fd\u304c\u591a\u3044\u5834\u5408\u3001\u4f59\u5206\u306a\u30b3\u30b9\u30c8\u3092\u304b\u3051\u308b\u3053\u3068\u3068\u306a\u308a\u307e\u3059\u3002<\/p>\n<p>\u5916\u6ce8\u3059\u308b\u5c02\u9580\u4f1a\u793e\u3082\u3001\u305d\u308c\u305e\u308c\u30b5\u30fc\u30d3\u30b9\u7bc4\u56f2\u3084\u6599\u91d1\u30d7\u30e9\u30f3\u304c\u7570\u306a\u308b\u305f\u3081\u3001CMS\u3068\u540c\u3058\u304f\u300c\u81ea\u793e\u306b\u5fc5\u8981\u306a\u30b5\u30fc\u30d3\u30b9\u304b\u300d\u3092\u57fa\u6e96\u306b\u541f\u5473\u3057\u305f\u3046\u3048\u3067\u3001\u9069\u3057\u305f\u4f9d\u983c\u5148\u3092\u9078\u3073\u307e\u3057\u3087\u3046\u3002<\/p>\n<p>\u307e\u305f\u3001ROI\u3068KPI\u3082\u3001\u8a2d\u5b9a\u6b21\u7b2c\u3067\u8cbb\u7528\u5bfe\u52b9\u679c\u3092\u3042\u3052\u308b\u3053\u3068\u306b\u3064\u306a\u304c\u308a\u307e\u3059\u3002<\/p>\n<h3>\u8cbb\u7528\u5bfe\u52b9\u679c\u3092\u3042\u3052\u308b\u305f\u3081\u306eROI\u3068KPI\u306e\u5177\u4f53\u7684\u306a\u8a2d\u5b9a\u65b9\u6cd5<\/h3>\n<p>ROI\u3068\u306f\u3001\u6295\u8cc7\u3057\u305f\u8cbb\u7528\u306b\u5bfe\u3057\u3066\u3069\u306e\u7a0b\u5ea6\u306e\u5229\u76ca\u3092\u5f97\u3089\u308c\u305f\u304b\u3092\u8868\u3059\u6307\u6a19\u3067\u3059\u3002100\uff05\u672a\u6e80\u306e\u5834\u5408\u3001\u8d64\u5b57\u3068\u5224\u65ad\u3067\u304d\u307e\u3059\u3002<\/p>\n<p>\u4e00\u822c\u7684\u306b\u306f\u3001\u4e0b\u8a18\u306e\u8a08\u7b97\u65b9\u6cd5\u3067ROI\u3092\u7b97\u51fa\u3057\u307e\u3059\u3002<\/p>\n<table style=\"border-collapse: collapse; width: 100%;\">\n<tbody>\n<tr>\n<td style=\"width: 100%;\">ROI\uff1d\u5229\u76ca\u00f7\u6295\u8cc7\u3057\u305f\u8cbb\u7528\u00d7100<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p>\u65bd\u7b56\u306b\u5bfe\u3057\u3066\u7d50\u679c\u304c\u53ef\u8996\u5316\u3057\u306b\u304f\u3044<span style=\"color: #3366ff;\"><a style=\"color: #3366ff;\" href=\"https:\/\/www.mchs.co.jp\/dm_column\/own_media_marketing\/\">\u30aa\u30a6\u30f3\u30c9\u30e1\u30c7\u30a3\u30a2\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0<\/a><\/span>\u3067\u306f\u3001ROI\u306e\u78ba\u8a8d\u304c\u6210\u679c\u3092\u306f\u304b\u308b\u91cd\u8981\u306a\u6307\u6a19\u3068\u306a\u308a\u307e\u3059\u3002<\/p>\n<p>\u65bd\u7b56\u306e\u4f55\u304c\u5229\u76ca\u3092\u5de6\u53f3\u3057\u3066\u3044\u308b\u306e\u304b\u3001ROI\u306e\u6210\u679c\u3092\u591a\u89d2\u7684\u306b\u78ba\u8a8d\u3059\u308b\u305f\u3081\u306b\u3001\u307e\u305a\u306fKPI\u3092\u8a2d\u5b9a\u3057\u307e\u3057\u3087\u3046\u3002<\/p>\n<p>KPI\u3068\u306f\u91cd\u8981\u696d\u7e3e\u8a55\u4fa1\u6307\u6a19\u306e\u3053\u3068\u3067\u3001\u30b4\u30fc\u30eb\u3092\u76ee\u6307\u3059\u904e\u7a0b\u306b\u304a\u3044\u3066\u3001\u5404\u30d7\u30ed\u30bb\u30b9\u3067\u306e\u76ee\u6a19\u9054\u6210\u7387\u3092\u3055\u3057\u307e\u3059\u3002<\/p>\n<p>KPI\u3068\u3057\u3066\u8a2d\u5b9a\u3059\u3079\u304d\u9805\u76ee\u306f\u3001\u4e3b\u306b\u4e0b\u8a18\u306e5\u3064\u304c\u3042\u3052\u3089\u308c\u307e\u3059\u3002<\/p>\n<p>\u30fb\u691c\u7d22\u9806\u4f4d<br \/>\n\u30fb\u30a2\u30af\u30bb\u30b9\u6570<br \/>\n\u30fb\u5404\u30ad\u30fc\u30ef\u30fc\u30c9\u306e\u691c\u7d22\u6d41\u5165\u6570<br \/>\n\u30fb\u76f4\u5e30\u7387<br \/>\n\u30fbCV\u7372\u5f97\u6570\u30fbCV\u7387<\/p>\n<p>\u5206\u6790\u30c4\u30fc\u30eb\u3084\u89e3\u6790\u30c4\u30fc\u30eb\u3092\u6d3b\u7528\u3057\u3066\u5b9a\u671f\u7684\u306bKPI\u3092\u78ba\u8a8d\u3057\u3001\u72b6\u6cc1\u306b\u5fdc\u3058\u3066\u30a6\u30a7\u30d6\u30b5\u30a4\u30c8\u69cb\u9020\u3084\u30b3\u30f3\u30c6\u30f3\u30c4\u306e\u4fee\u6b63\u306a\u3069\u9069\u5207\u306a\u5bfe\u51e6\u3092\u884c\u3044\u307e\u3057\u3087\u3046\u3002<\/p>\n<p>\u305f\u3068\u3048\u3070\u30a2\u30af\u30bb\u30b9\u6570\u304c\u5c11\u306a\u304fROI\u304c\u4f4e\u3044\u5834\u5408\u3001\u305d\u3082\u305d\u3082\u5341\u5206\u306a\u96c6\u5ba2\u304c\u3067\u304d\u3066\u3044\u306a\u3044\u53ef\u80fd\u6027\u304c\u8003\u3048\u3089\u308c\u307e\u3059\u3002<\/p>\n<p>KPI\u306f\u3001\u300c1\u304b\u6708\u3067PV\u657020\uff05\u5897\u3092\u76ee\u6307\u3059\u300d\u306a\u3069\u3001\u5177\u4f53\u7684\u306a\u6570\u5024\u3092\u8a2d\u5b9a\u3059\u308b\u3053\u3068\u304c\u30dd\u30a4\u30f3\u30c8\u3067\u3059\u3002<\/p>\n<div style=\"background: #ffffff; padding: 15px; border: double 4px #888e7e; border-radius: 10px; word-break: break-all;\">\n<p>\u95a2\u9023\u8a18\u4e8b\uff1a<span style=\"color: #3366ff;\"><a style=\"color: #3366ff;\" href=\"https:\/\/www.mchs.co.jp\/dm_column\/ownedmedia-kpi\/\">\u3010\u76ee\u6a19\u8a2d\u5b9a\u3011\u30aa\u30a6\u30f3\u30c9\u30e1\u30c7\u30a3\u30a2\u306eKPI\u306f\uff1f\u6307\u6a19\u306e\u5177\u4f53\u4f8b\u3084\u624b\u9806\u3092\u7d39\u4ecb<\/a><\/span><\/p>\n<\/div>\n<h2><span id=\"i-4\">\u30aa\u30a6\u30f3\u30c9\u30e1\u30c7\u30a3\u30a2\u904b\u55b6\u3092\u52b9\u7387\u5316\u3059\u308b\u305f\u3081\u306e\u624b\u6bb5\u3068\u306f<\/span><\/h2>\n<p>\u30aa\u30a6\u30f3\u30c9\u30e1\u30c7\u30a3\u30a2\u904b\u55b6\u306e\u52b9\u7387\u5316\u3092\u9032\u3081\u308b\u3079\u304d\u30dd\u30a4\u30f3\u30c8\u3068\u6d3b\u7528\u3059\u3079\u304d\u30c4\u30fc\u30eb\u306f\u3001\u4e0b\u8a18\u306e\u3068\u304a\u308a\u3067\u3059\u3002<\/p>\n<table style=\"border-collapse: collapse; width: 100%; height: 156px;\">\n<tbody>\n<tr style=\"height: 39px;\">\n<td style=\"width: 50%; height: 39px; border-color: #000000; background-color: #000000; text-align: center;\"><strong><span style=\"color: #ffffff;\">\u52b9\u7387\u5316\u3092\u8003\u3048\u308b\u3079\u304d\u30dd\u30a4\u30f3\u30c8<\/span><\/strong><\/td>\n<td style=\"width: 50%; height: 39px; border-color: #000000; background-color: #000000; text-align: center;\"><strong><span style=\"color: #ffffff;\">\u52b9\u7387\u5316\u306b\u3064\u306a\u304c\u308b\u30c4\u30fc\u30eb<\/span><\/strong><\/td>\n<\/tr>\n<tr style=\"height: 39px;\">\n<td style=\"width: 50%; height: 39px; background-color: #ffffff; border-color: #000000; text-align: center;\">\u30b3\u30f3\u30c6\u30f3\u30c4\u4f5c\u6210<\/td>\n<td style=\"width: 50%; height: 39px; background-color: #ffffff; border-color: #000000;\">\u30fb\u30b3\u30d4\u30da\u30c1\u30a7\u30c3\u30af\u30c4\u30fc\u30eb<br \/>\n\u30fb\u8aa4\u5b57\u8131\u5b57\u30c1\u30a7\u30c3\u30af\u30c4\u30fc\u30eb<br 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